Roundtable Discussion: Making Money, Making Art
On April 5, 2003, at the Los Altos Library, SCVWS sponsored a discussion led by SCVWS members Elaine Frenett, Jean Warren, Jen Norton, and Art 21 Gallery owner, Suan Kraft. The discussion was moderated by SCVWS President, Cindy Blain.
Elaine Frenett presented a discussion about Giclee printing. To view Elaine's notes, click on this link: Giclee Printing.
Jean Warren presentated a discussion on Art Consultants. Her notes were compiled in this web page: Working with Art Consultants.
Jen Norton has written articles for the SCVWS newsletter on the subject of art fairs. Read her comprehensive article on Art & Wine Fairs.
Susan Kraft discussed the importance of presenting a cohesive body of work for galleries to review, as well as telling us about how to present yourself:
- Have one to two phrases to say about your work while speaking with possible buyers
- Artist statements can be more detailed for a written piece than the spoken phrase, but should be uplifting and inspirational
- Membership-only Sundays: new group, for no fees, except for special events. To meet once a month and the gallery, either the2nd or 3rd Sunday of every month.
- 10% discount framing for all artists and 40-50% off for ART21 gallery artists (see our on-line application at call_for_entries.htm)
- Web: various hints on web sites, and how ART21 offers a web page for all
of our artists (see artists.htm)